You need to consider what the information you have gathered tells you in the light of these questions:
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Write your answers here. Base them on the information you have gathered:
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Conclusion
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F
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S
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W
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O
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T
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M
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KEY: F = It's a fact, S = strength, W = weakness, O = opportunity, T = threat, M = need more info
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Is unemployment a significant issue locally?
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No
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S
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Are there are any recent trends in long term unemployment?
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Downward and low
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S
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Is the town a dormitory town or has it a significant employment role?
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70% of people work locally with 30% working out of the area
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S
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Is local employment particularly dependent on specific industry sectors and /or on a small number of large employers?
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Very good spread of employment opportunities
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S
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Is employment growth within only some industry sectors or spread more widely?
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Growth is well spread
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S
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How much confidence is there within the business sector?
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Generally good – some concerns about potential loss of consumer confidence, however many local employers are public sector so less worried about this.
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S
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Is the number of jobs available locally increasing or decreasing?
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Jobs are increasing
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S
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What opportunities are there for job creation from the expansion of existing local firms?
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Local firms remaining steady – less opportunity for expansion
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How vigorous is the local economy - based on new business start-ups / closures?
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New businesses being attracted in as Kings Hill continues to grow – brings in supplier businesses to support, also ‘000s new houses being built, will also attract new businesses to support the new population
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S
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